[dorkbotlondon-blabber] Energy Futures Lab lecture series - Prof Yvonne Rogers speaking at Imperial College
jo.brodie at btinternet.com
Wed Jan 11 07:43:19 EST 2012
This may be of interest to some...
Prof Yvonne Rogers of the UCL Interaction Centre (UCLIC) is giving a public lecture at Imperial College on 17 January at 6pm, further details below. It's free to attend but prior registration is needed.
Can we really change people’s behaviour through technological nudges and for how long?
Date: 17 Jan 2012
Time: 18:00 - 19:00
Venue: Lecture Theatre 1.31, Royal School of Mines
Campus: South Kensington Campus
Speaker: Professor Yvonne Rogers
have been exploring how ubiquitous technology interventions can
facilitate behavioural change. In particular, my research
investigates how new kinds of salient information can be delivered in
innovative ways, using affordable pervasive, ambient and wearable
technologies, to help people make better-informed decisions in situ.
Examples of behaviours include those that have been identified as
problematic (e.g., well-being) or socially desirable (e.g. reducing
energy consumption). Questions our approach raises include how easy and
ethical is it to 'nudge' people in a desired direction, and how long do
the changes last? In my talk, I will describe the techniques from
behavioural science and social psychology that we have applied to human
computer interactions in order to encourage people to change their
behaviour. I will describe our 'fast and frugal' techniques – where we
seek to provide the right kind of information in ways that does not
overload people and that, can be understood in the context of
their ongoing activities.
Rogers is a Professor of Interaction Design and director of UCLIC at
UCL. She is also a visiting professor at the Open University, Indiana
University and Sussex University. She has spent sabbaticals at Stanford,
Apple, Queensland University, and UCSD. Her research focuses on
augmenting and extending everyday learning and work activities with a
diversity of novel technologies. She was one of the principal
investigators on the UK Equator Project (2000-2007) where she pioneered
ubiquitous learning. She has published widely, beginning with her PhD
work on graphical interfaces to her recent work on public visualizations
and behavioural change. She has also been awarded a prestigious EPSRC dream fellowship where she will rethink the relationship between ageing, computing and creativity.
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