In 2011 digital downloads finally surpassed the sales of physical CDs for the first time. Although this news has been expected for a long time, it forces us to think about how we get our content out to the world at large. The new line of Apple computers no longer have CD/DVD drives. What is the best method for digital delivery of your music?
Can an individual’s website compete with iTunes and Amazon? What are the best streaming services? Is it still possible to get your music out if you are not in a touring band selling CDs after your shows? How do you get internet radio airplay?
Only one thing is clear: those who master the art of selling digital content are the artists that will survive and thrive in the 21st century.